Kinetic Package Design for Erectile Dysfunction Medication - Core77

2022-09-17 06:03:00 By : Ms. Bella Xiao

Skyn Arise is a prescription medication for treating erectile dysfunction. The promotional packaging, created by product designer Jean-Baptiste Fastrez, is shaped like a pill capsule.

Because the bottom is weighted, the packaging has a Weeble-like ability. The design "speaks for itself about the product," writes Fastrez, who points out that it always remains erect.

Packaging that has a secondary purpose should be encouraged.

I'm confused. We're being told to use less plastic, especially in packaging and here we have a plastic pill container that actually has EXTRA weight which is horrible for shipping costs and adds eco impact for almost no useful reason other than a marketing ploy.   This article should be called "designer makes wasteful and heavy package for pills"......  Core77 should not preach one idea then support the opposite....

I’m a lapsed industrial designer. I was born in NYC and figured I’d die there, but a few years ago I abandoned New York to live on a farm in the countryside with my wife. We have six dogs.

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